Startup Advisory keeps property-level books for US rental investors, short-term-rental hosts, fix-and-flip operators, syndicators and property-management companies – inside your own QuickBooks Online or Xero, reconciled every month and handed to your CPA tax-ready. A Chartered Accountant-led team in New Delhi does the work overnight your time, for a fixed monthly fee in US dollars instead of a US bookkeeper's salary.
Reviewed by CA Neeraj Rohilla, FCA — Chartered Accountant, Startup Advisory, Saket, New Delhi. Last reviewed: June 2026.
Startup Advisory provides outsourced real estate bookkeeping services to investors, operators and property managers across the United States: property-level books in QuickBooks Online or Xero, a monthly close you can rely on, and a year-end package your CPA can file from without a clean-up bill. The work is reviewed by Chartered Accountants and priced as a fixed monthly fee in US dollars.

| Situation | How we book it | Why it matters |
|---|---|---|
| Buying or selling a property | Closing statement entered line by line: purchase price allocated between land and building, closing costs capitalised or expensed as the rules require, prorated taxes and rents, loan proceeds and payoffs | The building basis drives depreciation for decades; a lump-sum entry gets it wrong from day one |
| Depreciation | Fixed-asset register by property with in-service dates; buildings, land improvements and later capital improvements kept on separate schedules, using the recovery periods and methods your CPA applies | Your CPA gets a schedule, not a shoebox; cost-segregation and bonus-depreciation decisions start from clean data |
| Repairs vs capital improvements | Each invoice classified as repair or improvement, with small-dollar items that may qualify for the de minimis safe harbor flagged for your CPA's election | Wrong classification either overstates income or invites an audit adjustment |
| Security deposits | Held as a liability per tenant; trust-account activity reconciled separately where your state requires a separate account; forfeitures recognised only when applied | Deposits booked as income inflate tax and break state trust-accounting rules for property managers |
| Mortgages and escrow | Each payment split into principal, interest and escrow from the lender statement; escrow disbursements for property tax and insurance booked when paid | Interest is deductible, principal is not; a single "mortgage expense" line misstates both profit and equity |
| Contractors and vendors | Vendor master with W-9 status; cumulative payments tracked against the federal 1099-NEC / 1099-MISC reporting threshold and any lower state threshold, so the January filing list is ready before your CPA asks | January filings become a report you print, not a chase for tax IDs |
| Short-term rentals (Airbnb, VRBO) | Platform payouts reconciled gross-to-net: host fees, cleaning fees, occupancy taxes collected and remitted, refunds and resolution-centre adjustments | Net-payout bookkeeping understates revenue and hides platform fees you may be able to deduct |
| Fix-and-flip projects | Project costs accumulated as inventory/work-in-progress by property; holding costs, hard-money interest and draws tracked to the deal; profit recognised on sale | Expensing rehab costs as you go makes a profitable year look like a loss and the sale year look like a windfall |
| Syndications and LLCs with partners | Partner capital accounts rolled forward for contributions, distributions and preferred returns; investor reporting pack; K-1 workpapers for your CPA | Investors ask for capital-account statements; lenders and buyers ask for clean entity-level books |
| Property-management companies | Operating company books kept separate from client trust funds; owner statements, management fees, maintenance pass-throughs and owner distributions reconciled to the PM platform | Commingling is the most common finding in state broker-trust audits |
1. 20-minute scoping call – doors, entities, software, how far behind the books are, and what your CPA needs at year-end. You get a fixed fee in writing the same day.
2. Secure access – you invite us as an accountant user in QuickBooks or Xero and connect read-only bank feeds. We never hold your banking credentials.
3. Setup or catch-up – a real-estate chart of accounts with property classes, a fixed-asset register, and any backlog rebuilt and reconciled to a clean opening position.
4. Monthly cadence – transactions coded within two business days of the feed, books closed and reports delivered by the 10th business day of the following month, reviewed by a Chartered Accountant before release.
5. Year-end handover – the CPA-ready package goes to your tax preparer in January, and we answer their questions directly.

Ledger: QuickBooks Online (Plus/Advanced for class and location tracking), Xero
Property management data: Buildium, AppFolio, Rent Manager, Stessa, REI Hub, TenantCloud
Bills and receipts: Bill.com, Melio, Dext, Hubdoc
Documents: encrypted client portal or your Google Drive / Dropbox folder
Accountant-user invites only – you keep admin rights and can revoke access in one click
Read-only bank feeds connected by you; we never see or store online-banking passwords
Two-factor authentication on every login, access limited to the named team on your file
Signed confidentiality agreement before any data is shared; no funds ever move through us
We do not sign tax returns, hold client money, or replace your property-management software
Every engagement is a fixed monthly fee set by the number of properties, entities and transaction volume, confirmed in writing after a free books review and before any work starts. Comparable US firms typically charge several hundred to over a thousand dollars a month for the same scope; our cost base is in India, and the standard is not thinner for it – every file is reviewed by a Chartered Accountant before it is closed. Engagements run month to month with 30 days' notice. Catch-up bookkeeping is quoted as a fixed project per month of backlog once we have seen the accounts. Request a free books review or email hello@startupadvisory.in for a fee for your portfolio.
| Feature | Startup Advisory (CA-led, India) | Local US bookkeeper | Spreadsheet / software only |
|---|---|---|---|
| Monthly cost | Fixed USD fee, quoted in writing after a free books review | Several hundred to over a thousand dollars for the same scope | Software fee plus your evenings |
| Real-estate specifics (basis, escrow, deposits, CapEx) | Built into the chart of accounts and monthly review | Depends on the individual | Only if you know the rules |
| Review before books close | Chartered Accountant sign-off every month | Usually none | None |
| Turnaround | Overnight – sent at your close of business, done by your morning | Same time zone, same working hours | When you get to it |
| Scaling from 5 to 50 doors | Change plan; team scales | Re-hire or renegotiate | Breaks |
| Year-end handover to CPA | Complete package; we answer CPA queries | Varies | You are the go-between |
Startup Advisory is a Chartered Accountant-led firm in New Delhi, India, founded in 2023. Chartered Accountants of the Institute of Chartered Accountants of India (ICAI) qualify through a three-level examination and three years of articled training – a track comparable to the CPA – and the firm's partners have run bookkeeping, audit-support and CFO engagements for companies in India and for founders abroad. Your engagement is staffed by a dedicated accountant for day-to-day coding and reconciliation, reviewed monthly by CA Neeraj Rohilla, FCA or CA Kunal Mehta, FCA before the books close.

Email: hello@startupadvisory.in
WhatsApp: +91 93119 72982
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